Why did Salesforce use Tableau?
The spirit of Salesforce is to be number 1 in all categories covered by a constantly expanding platform. Therefore, it is not surprising that Analysis Platform 1 is on your wish list. Tableau will strengthen the Salesforce Einstein Analytics offering, but how and to what extent it remains unanswered.
“Tableau helps users see and understand data, and Salesforce helps them engage and understand customers,” says Benioff with pride.
Salesforce added several analytics tools during its acquisition years. Analysis, especially analysis based on artificial intelligence, has made Salesforce an exciting platform to use. So far, there have been “mixed reactions” about how these tools fit into the main Salesforce platform and between them.
Could Tableau be the new engine for the Salesforce 360 client? Keith Block, co-CEO, said: “Tableau will accelerate our ability to ensure the success of our customers by providing a truly unified and powerful view of all customer data.”
This raises the question: what does this mean for Salesforce Einstein Analytics?
Einstein Analytics is currently considered a Tableau competitor. That’s an interesting speculation with the next Salesforce movement. In its press release, Salesforce explicitly declared “Tableau et Einstein ensemble”, either to complement or obscure the current platform.
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